WordPress sure has a come a long way since it’s initial release in 2003, hasn’t it? What started out as a simple blogging tool has become arguably the leading content management system in the world.
Sites powered by WordPress include brands ranging from NASA, CNN, Forbes, The New York Times, TechCrunch, IZOD, Best Buy, GM, eBay, and even Jay Z’s LifeandTimes.com, to name just a few. Even Google’s Matt Cutts is a fan of WordPress, calling it “a fantastic piece of software.”
If you’re a WordPress user, it’s easy to realize why WordPress is such a powerful platform. It’s easy to use, and has more than enough space to customize anything you want.
That’s not to say that other content management systems – such as Joomla or Drupal – aren’t worthy options, it’s just that WordPress is pretty exceptional, especially when it comes to SEO.
Whether you’ve used WordPress in the past, or want to start using it for your business or personal blog, here’s a breakdown of why WordPress is the absolute best platform to use as the foundation of your SEO success story.
Optimized Websites in 5 Minutes or One Click
Creating a website can be a daunting task if you’re new to the development world. A decade ago finding a complex content management system that could handle all of the many tasks that WordPress can offer would have cost you an arm and a leg to get started with, and that’s before even trying to figure out how to use it.
Open Source Customization
Another important factor is that WordPress is open-source. This is the real reason that WordPress is such a powerful CMS – any developer in the world can create a theme or plugin (more on this soon!) and contribute it to the WordPress community.
All of Design ME's websites are custom built to the latest Google and search engine standards.
Need your WordPress site to perform a specific SEO function? There are thousands of those, too. The capabilities of your WordPress site are nearly endless, and it’s all because of the open source nature of the community. This allows you to easily update your site to stay on top of Google’s suggested best practices.
Basic SEO Out-of-the-Box
One of the many reasons why WordPress is often chosen over its competition is because of its ability to manage on-page SEO fairly well out of the box. We could argue that SEO is a complex practice consisting of hundreds of factors, but to have a good foundation, Wordpress is the way to go.
Over the last decade WordPress has taken over the web development world as the platform of choice for many designers, developers, and SEO professionals. With its core installation, its community of open-source plugin and theme developers, and the ease of use for non-programmers, there is no doubt that WordPress will continue to be the dominant CMS in the SEO community for many decades to come.